Social media optimization (SMO) is an online marketing service which complements Search Engine
Optimization (SEO) and Pay Per Click (PPC). Social media refers to the collection of websites and
networks within the area called Web 2.0, such as Facebook, LinkedIn, Twitter and You Tube.

A Social Media Optimization Campaign Includes:

• Social networking websites
  
  
• Social bookmarking websites
  
  
• Search engine optimized press releases
  
  
• Online brand management
  
  
• Video sharing websites
  
  
• Web widgets
  
  
• Blogs and forums
  

SMO deepens the connection with your target audiences through a campaign that engages your business
to the expanding social media element of the internet. JPC works to create relevant content that spreads
through social networking communities and naturally collects links back to your website.

Our Social Media Optimization Service Includes:

• A fully managed SEO service
  
  
• Promotion throughout all forms of social media websites that involves the generation of regular,
  fully optimized and well-linked content aimed at social media websites
  
  
• Interactive SMO techniques that encourage visitors to tag, share
  and interact with your website
  
  
• A connection between you and the online community that allows
  them to participate and post comments on your website
  
  
• Tracking of website traffic and visitor trends
  

JPC conducts a social media optimization campaign that gains increased
publicity through online communities, networking groups, community websites and social media websites. It is an effective way to attract visitors and works well alongside other search engine strategies to gain visibility and improve search rankings.

Click here for 2009 Social Networking Websites Review Comparisons